OSS World Wide Movers
23 Years Of Partnership Elevating OSS World Wide Movers’ Marketing Strategy


Project Brief
In the dawn of the digital age, OSS World Wide Movers embarked on a journey with Image Traders, initially seeking website creation and development services.
However, this partnership, which spans over two decades, has grown into something much more profound. Image Traders transitioned from a web development agency to serving as the de facto marketing department for OSS, handling a wide spectrum of services, including print, design, SEO, software development, and digital strategy.
Objectives
Throughout their enduring partnership, Image Traders and OSS shared common objectives:
Sustaining Partnership: The primary goal was to nurture a long-term, dynamic partnership, solidifying Image Traders’ role as OSS’s trusted marketing agency.
Digital Transformation: Image traders spearheaded and led the digital transformation journey which included the development of the sales portal and CRM platform.
Project Wrap Up
Deliverables
In pursuit of these objectives, Image Traders committed to delivering a comprehensive set of services, each with its unique set of challenges and opportunities:
Google Ads Improvements: Image Traders devised strategies to enhance the performance of OSS’s Google Ads campaigns, with a sharp focus on cost efficiency and maximized ROI.
Cost Per Click Optimization: Crafting strategies that not only reduced the cost per click but also ensured that ad effectiveness remained high.
Organic Leads and SEO: Elevating OSS’s online visibility through SEO efforts, aiming to generate organic leads and drive substantial website traffic.
Content Design: From visually appealing designs to compelling content, Image Traders worked tirelessly to create materials that resonated with OSS’s audience.

Strategy
The strategy deployed in this enduring partnership extended beyond conventional client-vendor relationships:
Streamlined Operations: At the heart of the strategy was the goal to streamline OSS’s operations, allowing them to allocate more time and resources to revenue-generating activities.
Complete Business Integration: Image Traders went beyond surface-level engagement, immersing themselves in the intricacies of OSS’s operations. This intimate understanding allowed them to deliver not just standard marketing services but truly world-class solutions.

Outcome
The outcomes of this partnership have been nothing short of remarkable:
Digital Transformation: OSS’s ongoing digital transformation journey has been supported seamlessly by Image Traders, enhancing their CRM capabilities and the efficiency of their sales portal.
Marketing Excellence: Image Traders’ unwavering commitment to delivering top-notch marketing services has empowered OSS to not only thrive but also innovate in a fiercely competitive landscape.
Revenue Focus: With streamlined operations and an optimized digital strategy, OSS has achieved enhanced time efficiency. This has allowed them to allocate more resources to revenue-generating endeavours, contributing to their sustained growth.
This case study is a testament to the enduring power of a strategic, results-oriented partnership. Over 23 years, Image Traders and OSS World Wide Movers have not only continued to meet evolving marketing needs but have also contributed to OSS’s growth, innovation, and resilience in an ever-changing and competitive market.
Project Results
22x
More Clicks
18x
Increased Conversions
-90%
Cost Per Conversion
-80%
Cost Per Click